Maybelline Color Tattoo eyeshadows are a cream based shadow that go on and stay on all day. I don't sleep in my makeup so, I can't tell you if they actually live up to their 24 Hour claim but, I can wear them all day with no problem at all. I do recommend as with any cream product to set it with a pwder product like a matching eyeshadow. You will need a makeup remover for waterproof make up.
My only complaint is that I would have prefered a small pot. They are bit larger than say a gel eyeliner pot but, that alone wouldn't stop me from purchasing these again.
Must have colors for the everyday woman are the four neutral colors... Too Cool: Shimmery white, Tough as Taupe: Matte light gray, Bad to the Bronze: Shimmery Bronze and Audacious Asphalt: Shimmery Black Gray.
Here are the color swatches.....I did end up finding the Pomegranate punk and Bad to the Bronze at another Rite Aide store AFTER I made the video so, those swatches are seperate from the original ones.
Colors in order as they appear: Pomegranate Punk, Bad to the Bronze,
Tenacious Teal,Painted Purple, Edgy Emerald, Audacious Asphalt,Fierce & Tangy,Toughe as Taupe, Bold Gold & Too Cool